Spring is here, which means it’s once again for the most wonderful day of the year: Free Cone Day at Ben & Jerry’s.
For those not already familiar with the annual ice cream event, the franchise opens its doors once a year to offer a free cone to anyone willing to stand in line. In the past, Ben & Jerry’s has also used the day to register new voters, as one of the company’s pet political agendas is battling voter disenfranchisement. They’ve even sent out trucks to give out free ice cream in Florida and inform voters about the measure to restore voting rights to former felons in the state (which passed!), as the New Times reported.
So, the cone isn’t entirely without strings, but they’re ones I’m happy to have pulled. And Thrillist shared this warm quote from their CEO about their motivations:
“We’re nothing without our fans,” CEO Matthew McCarthy said in a statement. “This is one of our favorite days of the year. It’s a special tradition, and I can’t wait to see all the smiles and happiness Free Cone Day brings. It’s all about saying thank you to our fans.”
Ben & Jerry’s locations all over the world are supposed to be participating; as a frequent enjoyer of Free Cone Day, my recommendation is to get your ice cream early and to tip the scoopers. They’re working harder than they have all year to make your day a little sweeter.
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https://lifehacker.com/hot-to-get-free-ice-cream-at-ben-jerrys-today-1833910363
2019-04-09 14:28:00Z
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